Posts Tagged ‘G.Loomis’

G.Loomis working on new flagship rod offering above GLX

Thursday, March 18th, 2010 by zander
It has been pretty quiet from the G.Loomis camp over the last year and there has been a lot of speculation as to just what the brand will be coming out with this coming season. It is no secret that the team at Shimano has become more involved in G.Loomis recently and we contacted a G.Loomis spokesperson to see if we could get any more insight into what the company is working on. The short answer…. A whole lot!

We confirmed that G.Loomis is developing a new Construction Process. This new Construction uses a higher modulus Graphite as well as a new proprietary resin system. The result is a rod that is both 20% lighter and 20% more impact resistant and 20% more sensitive than GLX. Overall the new material is designed to be 25% stronger then GLX and because it will eliminate cracking and is better able to resist further damage from nicks and scratches. This is not some fancy coating, the Special Resin will be infused throughout the graphite fibers within the blank. 

G.Loomis's own website and print ads say something big is coming on August 13th. The image shows Steve Rajeff hard at work on a new design

G.Loomis’s own website and print ads say something big is coming out on August 13th. 2010

Because the new series blanks exhibit these performance and weight attributes G.Loomis states they will be able to deliver the same action and feel of an 845 (for example) at 2 powers lighter. While we haven’t had a look at the new material we were able to confirm that it will be employed on spinning, casting and fly rods and will make up a new series that is positioned above GLX. For the casting models G.Loomis also dropped a bombshell on me when they stated the rods would finally make use of a split grip. With the new lighter material they felt that it was finally time that they could employ a split grip design and still maintain proper balance. The rods will make use of what we are told to be the best performing most weight efficient guide train ever assembled as well as custom reel seats, no other details on the reel seat were provided but we are guessing G.Loomis will make use of some of the design elements that have become popular in the top end Shimano rods.

G.Loomis confirmed that the rods will feature a color that would not be expected in a G. Loomis blank and each will ship complete with a rod sock. We are estimating that pricing will be close to 500 dollars based on what we have heard so far but did substantiate that the rods will be rolled out sometime in the August timeframe with the launch of around 30 initial models. At the end of our conversation I asked about the origin of the rods and confirmed that all G.Loomis rods are still made in the U.S.A. and nothing will change with the introduction of this new flagship offering, they will continue to be built right here. We are looking forward to the new rods and as the company gets closer to the hard launch we hope to get more details to share with everyone.

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